Crystal Art believes it is the nation’s number one designer and supplier of framed art, framed mirrors, and other wall décor items for the mass market. Our products are sold by a team of in-house sales people and independent sales representatives to many of North America’s leading mass merchants, bed and bath shops, craft stores, discount chains and retail specialty stores.
Founded over 27 years ago, the company has developed a reputation for supplying a complete line of attractive, high quality, and innovative wall décor offered at competitive prices. In addition, retailers value the company’s expertise and generally do not deal with overseas factories directly because of the critical design element of the products, the multiple numbers of components that are coordinated and integrated into the final products, the relatively high profit margin enjoyed by retailers on the products, and the need to quickly replenish in-store inventory levels.
Crystal Art offers approximately 5,000 SKUs. Products range in price from $1.00 to $149.99 at retail and are made from paper, canvas, glass, mirror, wood, plastic, and metal. The company is the only industry participant that follows a good/better/best strategy, segregating its product line into three brands that appeal to discount, mass merchant, and higher end retailers, respectively. Crystal Art also is the only industry participant that offers a full line in the four major framed wall décor categories: framed art, framed mirrors, photo frames, and alternative art. By serving a broad range of customers in multiple distribution channels, the company has developed a diversified sales base to help insulate it from market fluctuations.
Crystal Art designs, sources, displays, warehouses, and distributes products at its 250,000 square foot Los Angeles facility. The company has a distinct freight cost advantage and has an ocean freight arrangement that provides the fastest delivery time from China to the U.S., allowing Crystal Art to quote shorter lead times to its customers.
Crystal Art maintains a showroom in Hong Kong for customer presentations and a 25 person staffed office in China that performs quality control in all of its factories based on products specifications and samples received from the U.S. The China office also is responsible for monitoring the status of merchandise and orders in conjunction with the company’s import coordinators in the U.S.
At Crystal Art Gallery, we believe that intelligent business and environmental responsibility go hand in hand. Our goal has always been to implement sustainable practices in all facets of our operations and through the actions of our associates.
At Crystal Art Gallery, we are committed to superior quality products. Our process involves more than just the products themselves; we constantly strive to deliver the highest quality service to our clients by utilizing a combination of teamwork and individual professionalism. By putting forward our best in all aspects of our business, we have been rewarded with increased sales.
"To Know even one life has breathed easier because you have lived. This is to have succeeded."
~Ralph Waldo EmersonThis quote has inspired our Crystal Art team to help many others breathe easier. Crystal Art Gallery has always supported the community with its charitable efforts. Our staff has served on the food lines for Thanksgiving meals for the homeless to making donations to corporate sponsorship like Give Kids The World, City of Hope, and Special Olympics among others. Giving back will always be a part of Crystal Art Gallery.